All great productions start in the planning process. In this step we define your objectives, the tasks required to meet those objectives, the timelines, and resources required. Once we receive this info we plan the shot’s framing and composition. Watch TV and movies, and notice the shots which stand out. There’s a reason why they stand out — it’s all about camera positioning and frame composition.
Hyper-lapse or Time-lapse is where a camera captures a series of images at a predetermined frame rate, most commonly used to show scenes that evolve slowly. Time-lapse allows subtle processes which are usually impossible for the human eye to notice to be shown at significantly increased speeds, allowing the viewer to see an event that could potentially take place over days, weeks, months or even years in a matter of seconds or minutes. Sequences are becoming increasingly common in television programs such as news items, nature programs and title sequences.
Drones are used to film video from several hundreds of feet in the air. You can use drone video several ways. You can сарturе а heightened view оf buіldіngѕ fоr mаrkеtіng, dосumеntіng соnѕtruсtіоn progress, dосumеntіng рrореrtу damage аnd сurrеnt conditions, сарturіng a properties lосаtіоn іn relation tо nеаrbу аmеnіtіеѕ (mаjоr roads, ѕhорріng centers, ѕсhооlѕ, dоwntоwn, etc.), gеttіng bеаutіful ѕсеnеrу ѕuсh аѕ mоuntаіnѕ, lаkеѕ, rіvеrѕ, аnd mоrе. We can high as high as 400 feet.
A green screen replaces anything in the camera’s shot that is the color green with another image. It’s how they make most movies these days. The advantage of the green screen is that you can have whatever you want behind you. Green screen provides flexibility in dealing with multiple locations. It is portable and saves time. There is consistency which means you don’t have to spend all day adjusting for the change in the sunlight. You can add textures, colors and other branding elements to the background. Shooting all your interviews against a green screen makes it easier to revisit projects in the future, and make updates.
Many industries can benefit from 360 panoramic video. Companies are using it to create greater audience engagement. Viewers can become immersed in a story by seeing it from all perspectives. It is proven that 28.8 percent more viewers watch a 360-degree version, with double the viewers watching it to the end. The click-through rate for the 360 videos is 4.5 percent higher. 360 is also much more interactive – the viewer is in control of their experience so they can choose the content they want to see. This makes for much higher audience engagement. Higher engagement leads to higher sales.
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